Total Survey Design

The Target Population

September 02, 2024 Azdren Coma and Seon Yup Lee Season 1 Episode 16

In this episode, we discuss the target population. We emphasize the importance of a well-defined target population, in context of the goal of your survey, and in relation to your sampling frame. We offer examples of target populations of various studies, and offer suggestions for the types of variables that you may want to consider when thinking about your target population. 

Find us online at: instagram.com/totalsurveydesign/
https://taplink.cc/totalsurveydesign
Contact us at: totalsurveydesign@gmail.com

People on this episode

Podcasts we love

Check out these other fine podcasts recommended by us, not an algorithm.

POP: Public Opinion Podcast

American Association for Public Opinion Research

NN/g UX Podcast

Nielsen Norman Group

Scope Conditions Podcast

Alan Jacobs and Yang-Yang Zhou

FiveThirtyEight Politics

ABC News, 538, FiveThirtyEight, Galen Druke