Total Survey Design
Total Survey Design is a podcast for explaining the complexities of survey design. This podcast serves a diverse audience, including academics, small business owners, nonprofits, industry professionals, and students. Each season features episodes covering topics from survey utility to sample sizes, and question design to total survey error. Episode content includes insightful discussions, expert interviews, and special event coverage to enhance your survey skills and understanding.
Total Survey Design
Nonresponse Error. Part 1 - Why Response Rate Does Not Necessarily Predict Nonresponse Error
This episode explains the important distinction between response rate and nonresponse error in survey research. Drawing on principles from Dillman et al.(2014), it clarifies that a high response rate does not necessarily mean low nonresponse error, and vice versa. Through two practical examples, the episode illustrates how systematic differences between respondents and nonrespondents -- not the number of responses -- determine the presence of nonresponse error. The episode emphasizes that evaluating survey quality requires more than just looking at response rates; it requires understanding potential bias in who does and does not respond.
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https://taplink.cc/totalsurveydesign
Contact us at: totalsurveydesign@gmail.com
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